Wednesday, July 23, 2014

Content Writing Secret and Tips

Content is a king of a website that should be more accessible to visitors with quality and relevant information. Content writing is specialized style of writing, which differs slightly from news, articles or Journalistic styles. Following are few secret and tips to write great content:
  • Content should be informative and related to your website's nature. 
  • Focus on your visitors. They will like only if it has something to offer them.
  • Choose a simple and impersonal style as your reader not judging your knowledge, they just want full information. Write informally, where possible!
  • You have less time to impress your visitor so write attractive content so they can stay on your website for long time and do some click, sale or lead whatever you want from them.
  • You should know to select topic, research for relevant keywords, evaluate the market and target audience, write interesting copies, and promote content on social media and finally evaluating its performance to change if not work.
  • Research is your key to an effective piece of writing. 
  • Read/browse the website/blogs/articles online related to your content and first gather resources to usee as reference material.
  • Don't try to copy someone else. Your content should have an individual style that is unique to your personality or brand.
  • Style is your most prized possession as a writer, and it should continue to evolve over the lifetime of your career.
  • You start out reading and studying the styles of writers you admire. Then you use what you learn to develop your own style.
  • Every piece of content has a TOPIC (a subject of discussion or conversation), a POINT(a major idea), and a SLANT(a specific point of view).
  • Make the first sentence or headline your best. Your headline and first sentence should take the reader smoothly to your main point. But do say something that makes people pay attention.
  • Always ensure to put the most important information first followed by the less important ones.
  • Break your website content into small paragraphs with impressive sub-headings.
  • Your readers don't want to waste time on content that isn't accurate and trustworthy. So the rules are: no hype and no stretching the truth.
  • Tell your readers what to do, avoid the passive voice and keep the flow of your pages moving.
  • Typo and spelling errors will move always your visitors and trust of search engines.
content writing tips

Good content tells who, what, where, when and why. Great content also tells "so what." Tell your readers how they'll benefit from the information you provided.

Thursday, July 17, 2014

Search and Purchase Your Domain

The first thing before creating a website is to get yourself a domain name which is your website's home address. A domain name is the thing that looks like mysite.com in the address bar of your internet brower.
harinder sharma
To purchase a domain, you have to pay an annual fee to a registrar for the right to use that domain for your website. Domain name represents the URL(permanent web address) of any website so that when someone type your websites domain name with www. and with a extension like .com, ,org that you have purchased, anyone can see your website online in all browser.
purchase domain
You can purchase domain name through a domain name registerer or hosting provider and you have to check that preferred domain name is available or not. If domain name already registered or already own by somebody else, you can't purchase that so you have to choose another one with another extension if available. Take your time on this step because whatever you choose will represent your brand. Domain names are registered on an annual basis, and you can usually register it many years in advance (or set 'auto-renew').

The following are top domain registerer, purchase portals or company where you can search & purchase domain name to create your own website:

1. GoDaddy.com
You you have picked a name for your site, enter it into the box below and the Domain Name Availability Search will see if the name has already been used, or if it is free for you to use for your site.
GoDaddy

2. Bigrock.in
bigrock domain
3. Crazydomains.in
buy domain
4. Register.com
5. Domain.com

Naming a site after its domain name is important, for the simple reason that when people think of your website, they'll think of it by name. If your name is also your URL (i.e, web address), they'll automatically know where to go. If your business name is XYZ and your business website's domain name should you XYX.com, XYZ.org, XYZ.co.in etc. to make visitor-friendly.

You can select almost any name you like for your site, and while there are virtually no rules regarding what name you can choose, it’s good to keep in mind these things when choosing your domain name:
  • Your domain name should be relevant to the content of the website.
  • The shorter and more memorable your website address is the better. Domain names can be of any length up to 67 characters but it should be short and generic.
  • Try to avoid names that could be similar to competitor business website name. 
  • Ensure you pick a suitable extension for your site. .com, .org or .net sites are the most popular as they are global extensions, though other, cheaper options are also available.
  • I personally feel that a domain name that matches your brand name is very important. The very name that you use to advertise your product is the name that you will want for your domain, because that is the first thing that people will try in their browser. It is also the easiest thing for them to remember, and whatever that is easily remembered, will be more likely to be tried out than the obscure domain name.
  • Very often, if you can't get the domain name you want, the domain name registrar will suggest alternate forms of the name you typed. Like myXYZ.com, theXYZ.com or XYZs.com etc.